ABOUT US

We are AXD

From start-up to exit: We've been there, done that, and we're here to help you and your business succeed

Our Story

We are a powerhouse team of seasoned writers, technology gurus and marketing savants. We specialise in crafting exceptional copy and content for businesses in the tech, finance, and education sectors.

Our expertise stems from years of hands-on experience within SaaS and technology companies, leading businesses, marketing, and sales departments to success.

Meet our leaders

Our Leadership Team

Alan Davies
Marketing Expert

Alan is an experienced SaaS & tech Marketing Director specialising in strategy, content, & digital marketing.

Sherry Stockton
Sales Expert

Sherry is a revenue-focused SaaS sales leader with a record in ABM, bid writing, & successfully leading sales teams.

Values Over Everything

We are a passionate group of innovative and technical thinkers who prioritise our work, clients, and each other. With our values at the core, we constantly challenge the norms, deliver exceptional results, and foster a close-knit community that thrives on collaboration and authenticity.


1. We work hard

We are generous with our time and resources.

2. We work together

We believe in the collective effort. We work in partnerships - as a team & with our clients.

3. We work with integrity

We do the right thing when nobody is watching. We build for the long term, leaving clients in a better position than we found them.

4. We work with likeminded people

We work with people who share our values, helping the good guys & great products on their growth journey.

Our formation

12 years together

Our team understands the importance of collaboration and communication. We've experienced first-hand the power of people and engagement in building a profitable and established market leader. With this knowledge, we're excited to bring that power to your business.

Our marketing approach centres around people. Connecting you with your audience on a human level is a big part of building a successful business. Whether you want to establish your brand, generate leads or drive conversions, we have the skills and experience to help you achieve your goals.

Great content sets the best brands apart. Let's make you one of them.

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